CHURCHILL

We won the Churchill Insurance direct work in 2010- just as Churchill landed a starring role in new TV ads that portrayed him as a super-helpful, ever reliable local shopkeeper.

Naturally we translated his shop in print, press and online so he could sell home and motor insurance via direct mail and door steps.

CHURCHILL HOME INSURANCE
Churchill has been a TV favourite for years, but we took the opportunity to broaden his appeal below the line. Our work has given Churchill a perfectly integrated approach and breathed new life into its primary acquisition channel.

 

CHURCHILL MOTOR INSURANCE
Even better our new look has reinforced the charm of the national treasure that is Churchill. Has there been any great uplift in response? Oh yes!.

 

CHURCHILL MOTOR INSURANCE / DIGITAL
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WHAT WE'VE BEEN UP TO LATELY / FEATURED WORK

ANCHOR
BIG YELLOW
BRITISH GAS
THE CARPHONE WAREHOUSE
DRENCH
TALKTALK
THE TIMES & THE SUNDAY TIMES
ARGOS